What Are Cardboard Floor Displays and Why Do Retailers Use Them?
A cardboard floor display is a freestanding corrugated unit mounted directly on the sales floor to display your products eye-level or easily accessible. Retailers can use them to promote new arrivals, seasonal sales, and drive impulse purchases near the front of the store, checkout lines, and aisle ends. These units aren’t permanent and are easy to use. Brands can place them up for one time and take them down once the promotion is over. Sharp Custom Boxes makes these units to showcase your products, whether you’re promoting something new, hosting a sale, or simply wanting your products to stand out on crowded sales floor.
How Do Floor Displays Help a Retail Business?
Displays are not just a place to store products – they can become a marketing tool. A well-placed display can convert foot traffic into sales, guide customers through the store, and promote your brand right at the time when a buyer is making a decision. Many stores have displayed displays as part of their overall merchandising strategy.
Can the Displays Be Fully Customized?
Yes. No two brands are alike, and no two displays are alike. Sharp Custom Boxes works with clients on size, shape, number of tiers, and print design to ensure the final unit matches the product line and store layout perfectly. Whether a business needs a simple one-tier stand or a multi-product structure, our design team builds according to the client’s exact specifications.
How Durable Are Corrugated Floor Displays?
Despite being lightweight, they are constructed of high-quality corrugated board that will stand up to the real retail environments, ensuring both product and display are safe and visually attractive for the duration of a full promotional run. This durability means longer usable lives and better value over the years.
Are They a Cost-Effective Marketing Option?
The cost of producing, shipping flat, and quickly assembling corrugated stands is much less than the cost of a permanent fixture. They can be used for short- and long-term promotions.
Can They Be Moved or Repositioned Easily?
Yes, it is simple to change the layout of a store, rotate seasonal merchandise, or break down after a promotion when staff need to move them around. The units are light enough that staff can maneuver them around without heavy tools.
Are Cardboard Displays Environmentally Friendly?
Made from recycled corrugated stock, these displays help a brand reach sustainability goals without sacrificing shelf appeal, which is becoming more important to eco-conscious shoppers.
Will the Print Quality Hold Up Visually?
Full-color, high-resolution printing allows graphics, logos and product images to come alive from across the aisle. Strong visual impact is often what converts a bystander into a paying customer.
What Types of Floor Displays Does Sharp Custom Boxes Manufacture?
Sharp Custom Boxes produces several sizes to complement each product and store layout. Tiered displays are great for displaying multiple SKUs or product variations side-by-side, while freestanding units are great for highlighting a single product or campaign. Large counter displays add a lot of space without taking up much space, nestled in between a countertop display and a full floor display. Larger companies typically use pallet displays that are optimized for bulk merchandising straight off a shipping pallet and for big box and warehouse retail. Dump bins are an inexpensive solution for impulse buys and clearance sections, and for those looking for something completely custom-shaped displays based around almost any concept or silhouette.
What Is In An Order With Sharp Custom Boxes?
Each order begins with a free design consultation, where the packaging team discusses product sizes, store layout, and desired campaign goals with customers before suggesting a structure. From there, we use premium corrugated material and modern printing technologies to ensure the best durability and visual quality possible. Orders are made quickly so they are ready for launch events or seasonal promotions, and we offer quick turnaround from quote through delivery. Pricing is competitive and transparent, so there are no surprises once production begins.
How Can I Get Started With a Custom Floor Display?
Don’t let your products lag behind. Contact Sharp Custom Boxes to design a floor display that will stop customers in their tracks and send them straight to your products. Contact our team for a free estimate and we’ll help you design a display that fits your brand, your budget, and your store. Read more: custom candy display boxes
